Top 5 Internet Marketing Predictions for 2010

Submitted by admin on Monday, 25 January 2010No Comment

Internet Marketing Predictions Internet marketing is the second most popular medium for advertisement, of course television have secured first place till date!!!. It will not be a surprise if, Internet marketing beat the television in advertisement spending. Here are few amazing predictions that can change the world of advertisement in internet marketing.

Paid Advertisement spending will rise dramatically
Aggressive marketer can increase their budget in PPC to maximize the profit in short run. There is no doubt that Google is leading the paid advertisement market but the recent improvement in bing (Microsoft ad center) can also attract the advertiser. Current trends shows that the growth and popularity of social media websites like Twitter, FaceBook, MySpace etc, can also attract advertisers for spending. Forrester have published report on US Interactive Marketing Spend
Real time search a real part of SERP
Recently Microsoft and Google have integrated their search result with twitter and displaying real time search result in their SERP. I do agree with various SEO blog who announced that the real time search result will not be a part of each search query but as far as news specific query is concern, real time result will become real part of SERP
Mobile Search Marketing will become real ninja
Mobile phone market leaders like Apple, Nokia, HTC and other smart phone manufacturer are aggressively improving the functionality. These days, you can find advanced mobile phone that can have all the functionality and can be used for all types of surfing. As mobile browsing increases, we must consider mobile marketing as a real source of potential customers for our products.
Improved Local search result
Since last few months I am observing that the result of same search query is different in Google.com for different countries and this is also true for the different regions of same countries. Day by day, search engine algorithms are improving for local search data and providing more relevant result by considering the IP of the machine from which request is being executed.
Conversion rate optimization can become smashing field
The main headache for any business is to improve conversion rate. I heard from many people that “I am getting thousands of visitors but only few of them are converting into sells !!! why??” web usability and multivariate testing can help such people to improve ROI. Google website optimizer providing free tools for such testing and there are various companies providing conversion rate optimization services by implementing various test at your web pages.

Internet marketing is the important part of online business and there are numbers of factors that influence the way of online marketing. You can find more prediction on internet marketing here at SEOMoz blog post on 8 predictions for SEO.

I would like to know your views one various important prediction for 2010 in Internet marketing world.

Popularity: 1% [?]