All webmaster desire to build a website that attracts more visitors. A major source of traffic for websites on the internet is search engines like Google, Yahoo, AltaVista, MSN and other Open directory like DMOZ. Hence, by developing and designing search engine friendly sites, your website will be able to get better search engine rankings and obtain more visitors online.

Web crawler or robots is the program used by major search engine to index pages of websites in their data center. They follow links to web pages and check the relevancy based on their algorithms. They read the content of web pages and record it in their database. When people search for any particular query, they list most relevant web pages in its natural SERPs.

If you want to increase natural search engine rankings, your site must be search engine friendly. To make your website indexed easily, you should not use frames that will confuse search engine robots. Crawlers might even abandon your site due to it. Do not use flash or images to represent important information about your website or products. Search engine crawlers can only read text format on your web pages, if you include your important information in flash that will not be indexed by search engines. As a result you can not achieve rankings for those keywords which are very important for you.

Try to minimize the size of your templates as much as you can, that will help web crawlers to minimize the time to access the pages. When any robots visit your websites it stays for only fraction of time to crawl content. It indexes only that content which is accessed within time. So, it is beneficial to crate small site which can fully indexed by search engines.

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