I have already discussed about Google page rank updates and it’s significant in search engine optimization here in Google PR updates article. Here I will share very effective linking technique that will help you to understand the following topics related to Google page rank and Search engine optimization.

• Best internal linking structure for any website
• How to use no-follow, do-follow attributes
• How to make linking structure that best suited for crawler and helps to get maximum benefits of Google PR passing.

Internal and external linking structure plays an important role in search engine optimization. That is the base for any website in navigation and web crawler compatibility. By reading above topic you must be thinking what is new in that? But if you implement those techniques effectively, I am sure all the pages of your website will get maximum benefit in Search engine optimization.

How to create best internal linking structure for any website?

All people having their own techniques, I have observed that many experienced SEO are not taking internal linking seriously. But it is very important part of onsite optimization.

We can define best internal linking structure as…. The linking structure which help crawlers and visitors to visit your whole site with minimum time span without any hurdles. Before starting internal linking, create one tree structure which contains all important pages of your website. Here is one example…

Let’s say your site having 3 categories called…

• web design - A
• web development - B
• search engine optimization - C

Here each category will further divide into different posts or pages

Category A : Web design can be categorized into graphics design (post 1), logo design (post 2), web 2.0 design (post 3)

Category B: Web development can be categorized into php web development, asp.net development, jsp and servlet web development respectively into different posts.

Category C: Search engine optimization can be categorized into onsite optimization, off site optimization, Link building services respectively in to different posts.

Kindly observe the linking structure given in this image; here all pages are interlinked by another page. Main benefit of this structure is, once crawler comes to your home page it will reach to all the pages by internal linking. This is best practice for any website developer and SEO to follow. Once need to take care of internal looping for linking that will increase crawler load time due to internal looping

This is how we should create search engine crawler friendly internal linking structure. I repeat, there is not fixing internal linking structure for any website, that may be varies according to number of pages and requirement. I will write next article regarding to do-follow and no-follow attribute and Google page rank passing. Keep visiting my blog for technology news and information. Kindly discuss your views here in comment or mail me your views personally. My email address is info@eltalearning.com

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